MASSEY SALES TRIPLE

November 1974 - Des Moines Iowa - Spokesmen for Massey-Ferguson reported that the company's Ski Whiz snowmobile sales so far this season are more than triple of those in 1973/74, and add that prospects are "excellent" for a record year in 1974/75.
   "We may not sustain this rate of increase throughout the winter months." said the vice president of marketing, "but with heavier than average snow fall and below average temperatures predicted for snowmobiling areas this winter, we're hopeful of doubling our snowmobile sales this season compared to last.".

THE 1980 YAMAHA SS440

All new for Yamaha for their 1980 Snowmobile lineup was the SS440.
   The SS440 had a new fan cooled 440cc engine which was mounted lower in the frame, resulting in a snowmobile that had remarkable handling and control.  To top it of, the SS440 is 15 pounds lighter than the 440 Exciter.  It had many features which the Exciter does not have.
   Yamaha claimed, "when you go out to make fresh tracks in the snow, make them with the freshest snowmobile on snow."

1974 CHAPARRAL SSX

The 1974 Chaparral SSX got a new liquid cooled Xenoah engine in 1974 and Chaparral claimed that it runs cool all day long, reduced the chances of piston seizure, smoother, more consistent power output and virtually eliminated the possibility of vapor lock. The SSX was available with either a 340cc or 440cc.  Chaparral claimed the 340 put out 40HP and the 440 50HP

1976/77 POLARIS COLTS AND THE PRICES

A Polaris ad with the features and prices of their 1976 and1977 Polaris Colt sleds

Polaris Star Engines
Torque Balanced Drive System
Polaris Slide Rail Suspension
Polaris Hydraulic Disk Brakes

Polaris Advertised: Squeeze the throttle and away you go.
The Polaris Colt will give you a run for your money 
 

THE BEGINNING OF SNOCROSS RACING

AFTER YEARS OF WAITING IN THE WINGS, THE SNOWMOBILE RACING EVENT KNOWN AS SNOCROSS HAS BURST ON THE SCENE WITH MUSCLES, ICE AND FIRE.
The first seeds of snocross were planted in 1976, when Sno Pro drivers returned from Scandinavia with reports of a different kind of snowmobile racing being practiced there.
   Based on motocross, the summertime event for motorcycle consisting of a mile or two of rough, bumpy terrain full of hills, jumps, sand and stones, snocross is a natural extension of the sport for Scandinavians.  Snowmobiles there are called "scooters" and most Europeans regard sleds as motorcycles for snow.
   The American drivers saw upwards of twenty Scandinavian sledders at a time racing on motocross style tracks carved out on the deep Arctic Circle snow.  It was fast, popular with both drivers and fans alike and although no one could report seeing anyone hurt racing snocross, it looked scary.

MOTO-SKI'S VACATION CONTEST

Valcourt, Quebec - As winners in Moto-Ski's  "Winter Dream Safari" contest, 10 couples received a free snowmobile vacation in Lake Tahoe, Nevada, during the first week of February, 1975.  The contest ran from October 15 to November 30, 1974 for consumers who registered at participating Moto-Ski dealers.
   Winners were flown to Reno, Nevada then driven to Lake Tahoe for the six day vacation, which included guided safaris through the mountains.

POLARIS SETS SALES RECORD

The 1986-87 sale season, which included severe snow droughts in some prime snowmobile sales markets, was the sixth straight record-setting sales year for Polaris, which saw the total sales top $100 million for a one year period.

NEW FRM SKI-DOO IN 1982

ABOUT MYSELF

I would like to tell you a little more about myself.  As I've illustrated in my profile within this blog, my life has been centered around snowmobiles which includes the present time.  I was a Rupp dealer from 1969 thru it's death in 1978.  In 1980, I, along with some help made an attempt to bring Rupp Industries back into existence.  "GO HERE", To read all about this attempt.  In 1984, I moved to South Dakota and went on to expand my snowmobile parts and accessories operation by the name of SnoCat Shack and later was renamed Sport Shack, because of a legal matter.  I sold Sport Shack in 1996 and started a company by the name of Battery Shack and sold over 14,000 batteries in 10 years. "CLICK HERE", To learn more about this business.

RUPP INDUSTRIES RECEIVING ADVERTISING REWARD

Eight awards for marketing and creative excellence in advertising and sales promotion were awarded to Rupp Industries for 1971.
   Rupp received one first award with no second or third place honors of excellence. The first award  was for the best coordinated advertising campaign.  This was the third consecutive year that Rupp has captured top honors in that category.
   Other awards to Rupp included Citations of Excellence for point of purchase display; sales aids; trade paper ad; radio commercial, 60 seconds; consumer magazine campaign, 3 or more colors; direct mail, folder stuffer, and 24 sheet outdoor poster. This included all of the companies products - snowmobiles, cycles, Ruppsters and carts.
  Rupp was also awarded a Certificate of  Excellence in Graphic Design by The Meade Paper Company for the companies 1970 Annual Report, the first annual report for Rupp, which went public in April of 1970.
   Learn all about Rupp by "Clicking Here"